• TARGET : UOMONO/DONNA 30-54 anni
  • SHARE : oltre il 15%

At the heart of Italy

This is Canale 5's Sunday midday program, dedicated to the environment and traditions. Pillar of the Mediaset schedule, Melaverde goes to the discovery of our country, between places, people and nature. Hellen Hidding's experience and smile and Vincenzo Venuto's authority are the winning secret of the show, rewarded by excellent ratings. The taste of telling ancient crafts, the ability to enhance the timeless charm and goodness of our local regional gastronomy and the desire to reveal curiosity and history of traditional recipes are the ingredients of a success that has continued unabated for over 20 years.